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Join the community of businesses and individuals dedicated to helping the world live a memorable life.
When we align our actions to a purpose of enriching life experiences, everyone wins.
So commit to generating #LifeProfit
(not just financial profit).
LEAD A MOVEMENT
ATTRACT & ENGAGE
RETURN ON IMPACT
MAKE IT MEMORABLE
Be recognized as a LifeProfit troublemaker, setting the gold standard for enriching experiences
Businesses that create enriching experiences outperform the market by 120%.
TAKE THE PLEDGE TO BE
... to help CUSTOMERS live a memorable life:
Be a hero: To link purpose with profit, with a mission of rescuing people from having a forgettable day.
Stop Talking: To move from messages (ads, tweets, posts...) to actions, with tangible ways to bring the brand to life.
Measure what Matters: To measure results based not just on sales, but the memories formed.
... to help EMPLOYEES live a memorable life:
Live the Brand: To be authentic, with an employee experience that reflects the customer experience.
Walk a Mile: To experience the world in the customer's shoes, for real empathy and insights.
Be a Troublemaker: To try something new that stretches the organizational comfort zone and unleashes our full potential.
... to lead by example, with a PERSONAL pursuit of a memorable life:
Revolt Against Routine: To prioritize new experiences for yourself and others, promoting enjoyment, growth, connection, and impact.
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